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Callum McDade

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Promotional image of The National Lottery's Lotto campaign for the Olympic Games 2024.

Allwyn launches summer-long Olympics promotion

Pack shots of Lucozade Alert Ultimate Energy and Mango Peachade.

Lucozade Alert unveils new fruity flavour duo

Cocktails serves stand next to bottles of Disaronno Originale and Disaronno Velvet with the Originale variant in a bar and Velvet cocktail against a summer holiday backdrop.

Disaronno builds the cocktail opportunity in summer

Sir Boyd Tunnock stands next to a vintage double decker bus with a Tunnock's Caramel Wafer advert on its side.

Tunnock’s drives support for local charity

Bottles from the Tomatin Sherry Cask Collection are lined up on a table together including The Manzanilla Edition, The Palo Cortado Edition and the Pedro Ximénez Edition.

Tomatin launches The Sherry Collection trio of malts

Bestway Wholesale webpage highlighting its summer campaign for 2024 offering retailers deals.

Bestway brings smoking hot deals in summer campaign

A bottle of Mirror Margarita stands against a white backdrop.

Mirror Margarita makes it clear across Sainsbury’s

Pack shot of the Elfbar ELFX refillable pod system.

Elfbar introduces pod kit series with ELFX

Pack shots of Hidden Sea wine including its Chardonnay and Shiraz Cabernet.

Hidden Sea reveals a new look

Tubs of Equi's ice cream variants sit against a purple background showing off the updated design, the flavours include Strawberry Cheesecake, Pistachio Swirl and Chocolate Hazelnut & Raspberry.

Equi’s unveils new look and ice cream flavours

Gordon Allan holds a tray of steak pies with trays stacked up behind him.

Macallan acquires Malcolm Allan and Macsween

Haribo brings a new Z!ng

Promotional image for Irn-Bru's summer competition featuring bottles of Irn-Bru, Diet Irn-Bru and Irn-Bru XTRA on a beach.

Irn-Bru kicks off phenomenal summer promotion

Boxes of Nescafé Dessert Edition Vanilla Cookie Dough and Sticky Toffee Pudding coffee sit on a countertop with a white tile wall behind them and a glass of coffee with a cookie next to the packs.

Nescafé indulges a sweet tooth in new coffee

Promotional image for Swan matches competition offering retailers the chance to win £1,000.

Republic Tech rolls up big prizes for retailers with Swan

Generation tobacco ban to go ahead

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