Tap into the spirit of the season with Popcorn Kitchen
SNACKS brand Popcorn Kitchen has set out its gifting range for the Christmas season offering consumers a mix of sweet and savoury options to choose from.
The brand is set to tap into the all-important shopping mission by providing a point of difference on the shelves for consumers with a trio of new sweet flavours complete with Christmas-inspired designs across the packs.
This includes the new White Choc & Raspberry, Double Choc Caramel Cookie and Gingerbread variants. Popcorn Kitchen reckons the new range will appeal to shoppers who are seeking out those smaller brands in the market for Christmas this year to find something more niche for their loved ones.
For those seeking out a more savoury option in the range, Popcorn Kitchen has pointed to the new Crunch Corn pint pots. Available in three variants with Salt & Vinegar, Sea Salt and Spicy Chilli, the pint pots offer a more lasting gift option for shoppers with the additional pint glass included in every pack to go with the savoury snack.
And finally, Popcorn Kitchen has recently rolled out the new Munch Mix range featuring a mix of both sweet and savoury flavours and a blend of different textures. Whether to gift on the day itself or to bring along to an evening in with friends and family, each box features a mix of crunchy pretzels and giant corn with chocolate pieces – either a white chocolate star with hundreds and thousands on it or an orange-flavoured chocolate segment with sprinkles – as well as three types of chocolate-encased ‘mushroom popcorn’.
A spokesperson for Popcorn Kitchen said: “Gifting is a fantastic way for a smaller SME to pull out all the stops and showcase their determination to bring some beneficial ‘theatre’ to any well-balanced shelf.
“This is the perfect time of year to showcase a brand’s capacity to tap, not simply into seasonal good will, but also showcase the manifold benefits of one’s brand: decadent flavours, quirky mixes & blends, proud UK production and a responsible/clean recipe deck.”
