LIDL has been inviting consumers to pair the flavour notes of its Ben Bracken 18-Year-Old single malt with a bespoke music playlist.
The 43% ABV whisky can be enjoyed alongside a bespoke ‘Scotchify” playlist.
The playlist can be found on Spotify and features artists ranging from Paolo Nutini to The Jesus and Mary Chain.
Whisky expert Blair Bowman, who curated the playlist, said: “With notes of sooty peat as opposed to the traditional medicinal peat, this is a dram that will appeal to peated whisky fans, while also being accessible enough to those starting to explore the category.”