Resources from Unitas

UNITAS Wholesale has unveiled two new Plan for Profit category guides for 2021.

Available to c-store retailers now, the two guides are Plan for Profit Grocery, Non Food, Chilled & Frozen; and Plan for Profit Impulse. Both guides offer category insights for retailers and are designed to help them better understand and grow each of the categories in their stores.

Created using information provided by supplier partners of the wholesaler buying group, the guides cover a broad range of categories including confectionery, sweet snacking, soft drinks, hot beverages, biscuits and toiletries. Price-marked (PMPs) and VAT exempt products are also covered in the guides.

The guides – which also feature scannable barcodes for easier ordering – are available in selected Unitas Wholesale member depots.

The Grocery, Non Food, Chilled & Frozen guide includes a recommended range of chilled and frozen products available from Unitas supplier Eden Farm.

Unitas Plan for Profit guides can also be accessed online at or via the Plan for Profit app which can be downloaded via Google Play or the Apple App Store.

Tracey Redfearn, Plan for Profit category controller, said: “The category guides feature the key products we advise retailers to stock in order to maximise their sales and profits within these categories.

“Each guide in the series is compiled using information provided by our supplier partners, industry experts and member wholesalers, which means that through Plan for Profit we truly offer a credible core range tailored to the needs of the independent retailer.”