Lees letting it snow

ALMOST tailor-made for a festive variant, Lees of Scotland Snowballs have been given the yuletide treatment in anticipation of Christmas trading.

The confectionery firm has launched a new limited edition, Lees Snowy Snowballs.

Snowy Snowballs are made with white mallow filling, covered in a white chocolate coating and showered with coconut.

The limited release is available in packs of eight priced at £1.29.

Lees NPD manager Sheevaun Thomas commented: “Lees Snowballs have been enjoyed by families for generations and we are confident our new Snowy Snowballs will be a big hit with our consumers.

“We wanted to focus on making the new design as fun and eye catching as possible to give the product high impact on shelf and to attract both existing consumers and new ones.”