A slice of the action

BBQ Cathedral City Sliced Cheddar

LESS formal alfresco dining in the sun calls for different supplies from the c-store and Dairy Crest says the build-your-own burgers element of the barbecue party presents an opportunity for cheese sales.

Marketing controller for cheese Nigel Marchant said: “As the weather heats up our national drive to get outside and enjoy the sun with family and friends sees many seeking meal inspiration for their outdoor gatherings.

“Our new packs of Cathedral City Slices aim to remind shoppers that it’s not a picnic sandwich or burger without the deliciously smooth and mellow taste of Cathedral City Cheddar.”