A CAMPAIGN aimed at tackling proxy-purchasing for under-18s has gone digital with the launch of a new online resource.
The You’re Asking For It campaign is inviting retailers to make use of the resources available at www.youreaskingforit.com. Resources on offer through the site include step-by-step advice on proxy purchasing, a case study example, and evaluations of the campaign’s roll out in North Lanarkshire.
You’re Asking For It was developed by Scottish Alcohol Industry Partnership (SAIP), the Scottish Government, Police Scotland and North Lanarkshire council.
