SCOTLAND’S RYO accessories market was worth £25.6m in 2016, according to IRI data quoted by Rebublic Technologies.
The key to increasing sales, says the company, is to offer shoppers the leading brands they’re looking to buy, but also to take account of new product developments that reflect the way the market is evolving.
One such development, and currently exclusive to Scotland, is the recent introduction of the combined Zig-Zag Silver Slim Papers and Tips (RRP £1.19).
The combined packs of 32 papers and 32 filter tips are designed to be displayed vertically, taking up less shelf-space than competing packs, the company says.
