SMALL kids with small mouths are the target for the latest variety of Cheestrings from Kerry Foods.
Tom Willcock, kids’ dairy marketing manager at Kerry, said: “Aimed at three to five year-olds, Cheestrings Minis are a bitesize solution for smaller mouths that struggle to consume the larger snacks on offer.
“We are continuing to drive engagement and unlock new opportunities within the category.
“We are confident that Cheestrings Minis will have real traction with parents who buy Cheestrings frequently, as well as attracting new little fans.”
Cheestrings Minis are available now and have an RRP of £1.35.