UNILEVER UK is launching the next in its series of limited edition personalised jars for Marmite with a new Mother’s Day range.
The Mother’s Day jars have been redesigned with a pink rose-sprinkled label which Marmite fans can personalise with ‘Mum’, their mother’s name or opt for a nickname.
Each jar thanks mothers ‘for spreading the love’ with a tagline emblazoned at the bottom of the label, replacing the traditional ‘Yeast Extract’ tagline.
Philippa Atkinson, assistant brand manager for Marmite, said: “Our personalised Valentine’s jars were a big hit with consumers, so we decided to continue spreading the love with some brand new jars for Mother’s Day for our Marmite-mad mums.”
Marmite’s personalised Mother’s Day jars have an RRP*of £4.99 and can be personalised and purchased, along with the classic Marmite jar, via a Facebook app on the Marmite Facebook page.