BESTWAY Wholesale has introduced several new lines which it says will help customers keep up with trends in the wine market.
The additions include New Royal Prosecco, a range of Spanish wines under the Toro Riendo label, a full-bodied Rioja, Villa Principal, and the Cellier D’Or range of French wines, exclusive to Bestway in the UK.
“At Bestway, we have seen triple digit growth in Prosecco sales and have been working with suppliers to bring a quality brand to market for the past year,” said Roopinder Toor, licensed category controller for the group.
• Bestway has also launched a new customer rewards card for customers in the latest phase of its 40th anniversary celebrations.
The Bestway Batleys Rewards Card will offer customers a free or reduced case of product every third time they shop in depot.