Heinz bets on black


HEINZ is expanding its Black Label range of soups to include four new varieties.

Soup lovers will now be able to try Lentil soup with Fragrant Indian Spices, Rich Beef Broth with Smokey Paprika, Cream of Tomato soup with Spanish Chorizo, and Carrot & Coriander soup with Warming Moroccan Spices.
The speciality Black Label soup range was launched in August 2013 in response to what the company saw as demand for premium flavours.
The initial range included Cream of Tomato with Fiery Mexican Spices, Cream of Chicken with Aromatic Thai Spices and Cream of Mushroom with Wild Porcini Mushrooms.