Premier clocks up 3,000 stores


SYMBOL group Premier has opened its 3,000th store. The new branch, in Blyth, Northumberland, was launched with a family fun day with a free curry for all shoppers.

Martin Swadling, director of Premier, said: “I am really proud that with the help of our retailers we have reached 3,000 Premier stores. Premier’s commitment of delivering more cash profit for retailers and a better consumer experience have proven to be increasingly popular with both retailers and shoppers alike.
“We continue to drive value, price-mark packs and our Mega Deals promotions, along with reducing operational costs through initiatives like Booker Energy, recycling and a wide range of added-value services.”
Blyth store retailer Peter Saleem said: “It’s great to be the 3,000th Premier store. We have moved from Londis and have been really impressed with the whole Premier package.
“The strength of the value offer from Premier is second to none which is so important to shoppers today. I am delighted with the store and am looking forward to serving our community.”