Chilled Store of the Year
CRITERIA :
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The award isn’t all about having the most chilled space for your store, but about making best use of the space you have.
The judging criteria will include:
• Range: Demonstrate initiatives that have tailored your chilled range to maximise the opportunity presented in your store.
• Merchandising: Evidence of excellent merchandising. Ease of shopping is paramount, and with the average time spent in store as little as three minutes, and over 70% of purchasing decisions made at the fixture, many retailers gain significantly from improvements to their merchandising.
• Promotions: You should demonstrate an ability to maximise sales uplifts through promotional activity in your chiller to drive incremental purchasing, making good use of point-of-sale materials.
• Operational excellence: General good store practice covering on-shelf product availability, fixture cleanliness, price labelling, stock rotation, sales-based ordering and waste management.
SPONSORED BY :
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