Chilled Store of the Year

Chilled Store of the Year

CRITERIA :

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Mattessons-SPS-OriginalThis exciting award will be given to the store which can demonstrate how it is taking maximum advantage of the chilled food opportunity. Chilled foods can present a number of challenges to the retailer. We want to know more about your approach. Do you use best practice throughout your chilled operations? Are you applying established techniques with an individual twist?

The award isn’t all about having the most chilled space for your store, but about making best use of the space you have.

The judging criteria will include:

• Range: Demonstrate initiatives that have tailored your chilled range to maximise the opportunity presented in your store.

• Merchandising: Evidence of excellent merchandising. Ease of shopping is paramount, and with the average time spent in store as little as three minutes, and over 70% of purchasing decisions made at the fixture, many retailers gain significantly from improvements to their merchandising.

• Promotions: You should demonstrate an ability to maximise sales uplifts through promotional activity in your chiller to drive incremental purchasing, making good use of point-of-sale materials.

• Operational excellence: General good store practice covering on-shelf product availability, fixture cleanliness, price labelling, stock rotation, sales-based ordering and waste management.

SPONSORED BY :

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KerryFoodsLogoKerry Foods is proud to be sponsoring The Scottish Grocer Chilled Store of the Year award. The chilled foods category is worth £21.6bn, as the channel’s fastest growing category, chilled presents a huge sales opportunity and it is great to celebrate excellence in class. Kerry Foods, the expert in chilled, is committed to working with the Convenience Channel in unlocking the opportunities.

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