Ahead of the summer rush and as restrictions continue to ease, cider brands said retailers should ensure their cider range is tailored to their customer base to make the most of the warmer months
Kopparberg is gearing up for summer with the launch of a new tropical flavoured cider
Refreshing summer fruits are at the heart of Heineken’s latest release under its Old Mout cider brand
Swedish cider brand Kopparberg may already have gin and rum under its belt, but the brand has announced it is now moving into the vodka category with the launch of a new flavoured vodka range
Kopparberg is embracing the taste of the summer and expanding its portfolio with the launch of a new variant, Passionfruit and Orange Cider
Last year saw many consumers wake up to the benefits of shopping local, changing cider category trends in the process
Thatchers ciders have a new look, thanks to a packaging overhaul for the Somerset cider brand
Thatchers cider has returned to TV screens with a new marketing campaign
Kopparberg Hard Seltzer launched late last month, with three flavours in the range
DRY January might be over, but many consumers are choosing to moderate their alcohol intake beyond the first month of the year
Supermarket debuts new fruit cider flavour as Kopparberg extends range
Value sales are in better shape north of the border
Heineken has generated £448m of additional value sales in the last two years
The Grand Duchy of Luxembourg is home to the European Court of Justice, the European headquarters for tech giants from Amazon to Apple and – it would seem – premium craft cider.
The last year has been a tough one for some cider brands in Scotland, but for SHS Drinks things are going as well as could be hoped north of the border.
STOWFORD Press cider has been relaunched with new plastic-free packaging, tapping into consumer concerns about the environment.