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Saturday, July 24, 2021
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Nonno Nanni

Italians land in UK

ITALIAN soft cheese brand Nonno Nanni has been made available in Britain for the first time through AJA Portfolio Brands. Three generations of the Lazzarin...
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Smile, and say ‘convenient!’

Sliced and grated lines grow ahead of the market as cheese fans keep buying and increase visits to c-stores IN theory cheese should do...
Rowan Glen

Scottish brand adds new pack

NEWTON Stewart brand Rowan Glen has introduced a 600g pack for its mature cheddar. Commercial manager Donny Gillies said: “The popularity of Rowan Glen ...

Directing the traffic

THE cheese fixture often contains many different brands, pack styles and sizes. That can confuse the consumer, causing them to revert to “the usual”, which...
Baby Bells

Cheese sales to hit the net at Euro 2020

IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.

Devon dairy gets results

DEVON-based cheese producer Quicke’s is reporting a 20% uplift in sales which it attributes to greater consumer interest in provenance. The firm recently renamed two...

Life beyond the cracker

FOLLOWING what its brand owner says was significant success in its marketing work over Christmas, Primula is to continue encouraging its buyers to use...
Mini Babybel

Baby cheeses aim for the back of the net

SNACK cheese brand kicks off its activity for the forthcoming summer of sport this month with the ‘Celebrate every goal’ campaign on its Mini...
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Phily adds flavours and a dual surprise

IN the UK cheese market the fastest growing segment, by Nielsen figures on volume sales is soft white cheese and the UK’s number...

Light start to the year

LEERDAMMER used a TV ad and social media to get its 2015 marketing work underway. The 20-second TV clip ended with a shot of Leerdammer...
cheese

Becoming a cheese nation of softies?

WHETHER it’s to serve with crackers at the end of a dinner party or to shove under the grill for an emergency late-night munch,...

Snack innovations

SNACKING kits should be seen by retailers as a growth opportunity for 2018 according to Mondelez, the firm behind Dairylea.

Wishing on a smile

PRIMULA Cheese and the charity Make-A-Wish UK want more kids dealing with serious illness to come up smiling. The brand is working with Make-A-Wish...
Cathedral City

C-stores best for cheddar

CHEDDAR is champion and Scottish c-stores are staying ahead of the game as the value of cheese sales falls, says Cathedral City brand owner...

In small packages

DAIRY Crest has relaunched its Cathedral City with Crackers & Pickle under the new name of Lunch Pack.

Bitesize getting smaller

SMALL kids with small mouths are the target for the latest variety of Cheestrings from Kerry Foods. Tom Willcock, kids’ dairy marketing manager at Kerry,...